adjusting our Instagram strategy... 😅


GS #42: An AI Prompt to Create Your Own Repeatable Instagram Reels Series


what we're up to:

👋 As you may know, we decided to ease back into Instagram content last month with a super low-lift approach, experimenting with simple B-roll Reels that took minimal effort to edit.

This approach worked well for us in getting momentum again (yay!) — were able to get back into daily posting without hating it.

BUT... for our Month 2 adjustment of our strategy, it occurred to us that we're less than 40 days away from our FINAL enrollment ever of WAIM Unlimited 😱, and it would make sense to direct all our effort toward a strategy with the sole focus of marketing that launch.

So Jason had the idea to do a kind of behind-the-scenes diary, daily Reel series leading up to our June 9th launch.

This "Final Launch Countdown Series" is definitely more effort (scripting, filming, editing, etc.), but we’re already seeing better engagement and follower growth compared to our low-effort Month 1 strategy because of it.

Check out the first 5 "episodes" over on our account!

Sometimes, going that little extra mile does make a difference. In a sea of crowded content, that extra thought and creativity can be what makes your brand memorable and worth following.

And honestly, putting in a bit more effort has made the process feel more creatively fulfilling and meaningful for us too. I'm loving the process of honing my storytelling skills, editing skills and getting more efficient at producing the content. 🤩

So, we'll keep bringing you "field notes" from these Instagram experiments if you too are looking for a way to market your business on the platform but in a way that feels fun and enjoyable for you. (Ps. You can hear us deep dive on this further in this week's podcast episode down below!)

***

Now, on to our AI Prompt of the Week designed to make your Calm Creator Business more Predictable, Profitable, and Peaceful!

- Jason and Caroline


ai prompt for more predictability 🔄

Want to create your own repeatable Instagram series? Try this AI prompt to map out a 30-day daily content plan.

When we decided to do our 40-Day Final Launch Countdown series, I was nervous about the level of daily effort it would require and if I could keep up with it.

But every day I'm honing my system more and more, and enjoying the process.

If you are struggling to get traction on Instagram, I'm not saying you have to shift to our strategy of these highly-edited Reels, but we think it's worth considering a 30-day daily series to revitalize your account and give people a reason to follow.

Benefits of this approach include:

  • 🤩 Giving potential followers a clear reason to hit "Follow" (they know what type of value or content to expect)
  • 🔁 Daily repetition helps you hone your editing and content creation skills
  • 📊 Quick, consistent feedback shows you which topics and formats resonate with your audience
  • ✅ Building momentum and habit for yourself as a creator (which can help overcome perfectionism and procrastination)
  • 📚 Creating a body of work that positions you as a go-to expert or voice in your niche

Here’s a prompt to help you plan your own daily Instagram series:

Copy and paste this prompt into your favorite AI chat tool like ChatGPT, Claude or Perplexity. Replace anything highlighted in brackets with your own business context to get a high-quality, tailor-made response. The more information and background you give the chat, the more helpful your responses will be!

I’m a solo creator who wants to create a 30-day daily Instagram series to grow my audience.
My niche is: [briefly describe your niche]. I want the content to focus on: [main theme or topic].
Can you help me do the following:
1. Define an over-arching theme for my series and some name suggestions. I'd like it to connect to my bigger business goal of [write your business goal: selling X offer, positioning myself as an expert in Y, prepping my audience for a launch, etc.]
2. Brainstorm a list of 10 Reel topics to get my creative juices flowing, including hooks and angles that would grab attention and speak to my ideal audience.
3. Outline a simple process to create and publish each 30-90 second Reel based on my skill level [write your skill level, beginner, intermediate, advanced] and editing tools (I’m most comfortable using: [list the apps you know how to use: CapCut, Descript, Instagram native editor, etc.]).
4. Recommend a batching workflow so I can create multiple Reels at once without feeling overwhelmed.
Bonus: Tips for staying motivated and measuring success throughout the 30 days.

If you try this prompt this week, we’d LOVE to hear how it helped you. Seriously, hit reply and let us know what came up for you! 👍


psst. If you love these prompts you'll love...

🪄 Launch Magic Prompt Pack (Current Price = $42 $21) - Plan your entire launch in under 3 hours from start to finish (offer pricing, sales emails written, pre-launch content planned, sales page copy done, etc.) with our curated set of 21 AI prompts designed to guide you through every step of the process. Learn More >>

🚀✌️ Calm Launch Formula - Discover our step-by-step system for launching your products with ease and confidence, minimizing stress and maximizing results. Use code "growingsteady" at checkout for 50% off for being a newsletter subscriber! Learn More >>


latest from the pod

244 - Back on Instagram after 3 years: Month 1 recap + what’s next

We’re one month into our return to Instagram after a 3-year break, and in this episode, we’re sharing what’s working, what’s not, and how we’re trying to keeping our approach sustainable (no growth hacks here!). We also dive into the lessons from Month 1 and why we’re pivoting to a focused content series: 40 Days Countdown to Final Launch.

LISTEN ON: APPLE | SPOTIFY | WEB

⏩️ ⏩️ ⏩️

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